{"id":4259,"date":"2019-05-17T00:05:50","date_gmt":"2019-05-17T00:05:50","guid":{"rendered":"https:\/\/www.visualon.com\/?p=4259"},"modified":"2019-10-03T22:01:59","modified_gmt":"2019-10-03T22:01:59","slug":"game-of-thrones-a-new-night-vision-feature-could-have-optimized-long-night-for-mobile-screens","status":"publish","type":"post","link":"https:\/\/www.visualon.com\/index.php\/news\/game-of-thrones-a-new-night-vision-feature-could-have-optimized-long-night-for-mobile-screens\/","title":{"rendered":"\u2018Game of Thrones\u2019: A New Night Vision Feature Could Have Optimized \u2018Long Night\u2019 for Mobile Screens"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#edeef2;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_2_3 2_3 fusion-two-third fusion-column-first\" style=\"width:66.666666666667%;width:calc(66.666666666667% - ( ( 4% ) * 0.66666666666667 ) );margin-right: 4%;margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"margin-top:30px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h1 class=\"entry-title\" data-fontsize=\"24\" data-lineheight=\"60\">&#8216;Game of Thrones&#8217;:\u00a0A New Night Vision Feature Could Have Optimized \u2018Long Night\u2019 for Mobile Screens<\/h1><\/h1><\/div><\/br><div class=\"fusion-text fusion-text-1\"><p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4260 aligncenter\" src=\"https:\/\/www.visualon.com\/wp-content\/uploads\/2019\/05\/game-of-thrones-season-8-episode-3-2.jpg\" alt=\"\" width=\"600\" height=\"563\" \/><\/p>\n<p>\u201c<a id=\"auto-tag_game-of-thrones\" href=\"https:\/\/variety.com\/t\/game-of-thrones\/\" data-tag=\"game-of-thrones\">Game of Thrones<\/a>\u201d fans\u00a0<a href=\"https:\/\/variety.com\/2019\/tv\/news\/game-of-thrones-fan-petition-remake-season-8-1203217025\/\">may have a few more reasons to be upset these days<\/a>, but before Sunday\u2019s episode, the biggest gripe about this final season of the show had been the lighting. Or, rather, the lack of it. Especially \u201cThe Long Night\u201d episode, which aired in late April,\u00a0<a href=\"https:\/\/variety.com\/2019\/tv\/news\/game-of-thrones-dark-battle-of-winterfell-cinematography-1203199892\/\">incensed fans who couldn\u2019t make out what was happening\u00a0for long stretches of time.<\/a><\/p>\n<p style=\"text-align: left;\">That was doubly true for anyone who watched the episode on mobile, where consumers typically have fewer options to optimize playback settings.\u00a0<a id=\"auto-tag_visualon\" href=\"https:\/\/variety.com\/t\/visualon\/\" data-tag=\"visualon\">VisualOn<\/a>, a San Jose, Calif.-based streaming technology startup, wants to solve issues like this with a new feature it calls<a href=\"https:\/\/www.visualon.com\/index.php\/latest-news\/adaptive-nightvision\/\" target=\"_blank\" rel=\"nofollow noopener\">Adaptive NightVision<\/a>\u00a0for online video.<\/p>\n<p style=\"text-align: center;\"><span class=\"embed-youtube\"><iframe loading=\"lazy\" id=\"widget2\" class=\"youtube-player\" src=\"https:\/\/www.youtube.com\/embed\/RyIZbaMYezc?version=3&amp;enablejsapi=1&amp;origin=https:\/\/pmcvariety.wordpress.com&amp;rel=1&amp;fs=1&amp;autohide=2&amp;showsearch=0&amp;showinfo=1&amp;iv_load_policy=1&amp;wmode=transparent\" width=\"640\" height=\"360\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 10pt;\"><em>VisualOn\u2019s Adaptive NightVision applied to a \u201c<a id=\"related_article_link_game-of-thrones\" href=\"https:\/\/variety.com\/2019\/tv\/news\/maisie-williams-emmy-game-of-thrones-1203214558\/\" data-tag=\"game-of-thrones\">Game of Thrones<\/a>\u201d trailer for demonstration purposes.<\/em><\/span><\/p>\n<p>\u201cContent that\u2019s designed for movie theaters and high-end entertainment systems is very, very difficult to watch on mobile devices,\u201d said VisualOn senior vice president Michael Jones. \u201cIt\u2019s a pretty big problem.\u201d<\/p>\n<p>VisualOn aims to solve this by analyzing videos in real time, and then tweaking contrast, brightness and color accordingly. VisualOn\u2019s current implementation of its NightVision feature would add an on\/off switch to mobile video players, and allow consumers to further tweak settings with a slider bar.<\/p>\n<p>Jones said that his company initially got some push-back from industry insiders who were suspecting that these types of settings might ruin the artistic intent. However, he argued that consumers have long been able to tweak video settings on their TVs. \u201cYou can make a color video black and white, and nobody minds,\u201d he said.<\/p>\n<p>The company first demonstrated the Adaptive NightVision at the NAB show in Las Vegas last month, and is now offering customers the ability to add it to their own video players and apps. \u201cEverybody who sees it likes it,\u201d said Jones, adding that the feature could also help with other types of content. \u201cEven in bright scenes on a mobile screen, it looks much better,\u201d he explained.<\/p>\n<p>VisualOn has been developing video players and other technical solutions for companies in the streaming space for 15 years. The startup counts companies like Netflix, Amazon, Verizon and AT&amp;T among its customers, with Jones explaining that it provides a wide variety of services to the industry, ranging from implementing new codecs to ad insertions and analytics.<\/p>\n<p>The company\u2019s night vision feature isn\u2019t the first time media companies and streaming technology providers have been thinking about optimizing online video for mobile viewers. Netflix has been considering to produce mobile-specific cuts of its shows that would zoom in on main characters. And Quibi, the mobile video venture run by Jeffrey Katzenberg and Meg Whitman, is reportedly looking to optimize its productions for mobile screens from the get-go.<\/p>\n<p>Not every streaming provider will have the money to make these kinds of investments, and video optimization on mobile devices could help to bridge that gap. Said Jones: \u201cNobody is making a lot of money in OTT.\u201d<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-last\" style=\"width:33.333333333333%;width:calc(33.333333333333% - ( ( 4% ) * 0.33333333333333 ) );margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 50px;\"><\/br>\n<\/br><div class=\"fusion-text fusion-text-2\"><p><span style=\"color: #000000;\">Written by:\u00a0<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Janko Roettgers<\/span><br \/>\nSenior Silicon Valley Correspondent, Variety<\/p>\n<\/div><div class=\"wpforms-container wpforms-container-full\" 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