{"id":4403,"date":"2019-08-08T21:26:29","date_gmt":"2019-08-08T21:26:29","guid":{"rendered":"https:\/\/www.visualon.com\/?p=4403"},"modified":"2019-12-12T18:37:26","modified_gmt":"2019-12-12T18:37:26","slug":"on-the-edge-of-a-revolution-how-ott-can-change-live-sports-and-beyond","status":"publish","type":"post","link":"https:\/\/www.visualon.com\/index.php\/news\/on-the-edge-of-a-revolution-how-ott-can-change-live-sports-and-beyond\/","title":{"rendered":"On the Edge of a Revolution: How OTT Can Change Live Sports and Beyond"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#edeef2;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_2_3 2_3 fusion-two-third fusion-column-first\" style=\"width:66.666666666667%;width:calc(66.666666666667% - ( ( 4% ) * 0.66666666666667 ) );margin-right: 4%;margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"margin-top:30px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h1 class=\"entry-title\" style=\"text-align: left;\" data-fontsize=\"24\" data-lineheight=\"60\"><span style=\"font-family: helvetica, arial, sans-serif; font-size: 24pt;\">On the Edge of a Revolution: How OTT Can Change Live Sports and Beyond<\/span><\/h1>\n<h1 class=\"entry-title\" style=\"text-align: center;\" data-fontsize=\"24\" data-lineheight=\"60\"><\/h1><\/h1><\/div><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"800\" image_height=\"600\" image_id=\"4383\" title=\"sportv OTT\" src=\"https:\/\/www.visualon.com\/wp-content\/uploads\/2019\/07\/sportv-OTT.png\" class=\"img-responsive wp-image-4383\" srcset=\"https:\/\/www.visualon.com\/wp-content\/uploads\/2019\/07\/sportv-OTT-200x150.png 200w, https:\/\/www.visualon.com\/wp-content\/uploads\/2019\/07\/sportv-OTT-400x300.png 400w, https:\/\/www.visualon.com\/wp-content\/uploads\/2019\/07\/sportv-OTT-600x450.png 600w, https:\/\/www.visualon.com\/wp-content\/uploads\/2019\/07\/sportv-OTT.png 800w\" sizes=\"(max-width: 970px) 100vw, 800px\" \/><\/span><\/br>\n<\/br><div class=\"fusion-text fusion-text-1\"><p><span style=\"font-weight: 400;\">We are constantly working with our customers to explore how we can make OTT video as good as linear delivery. Live sports is a good litmus test to see how far we can push the envelope.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So we posed the question; can technology be used to radically alter the live sports viewing experience from the traditional linear experience of one stream and one camera angle for the viewer at a given point of time?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Based on our experience, the answer, of course, is yes.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Imagine allowing the viewer to select the camera angle and replays, even allowing multiple streams on one screen or shared between several. For example, a television can be split into four windows, each showing a different game or different camera angle. A smartphone can simultaneously be used to select instant replays or a breakdown and analysis of a play.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the Summer issue of <\/span><a href=\"https:\/\/ottexec.com\/wp-content\/uploads\/2019\/08\/OTTMag_Summer2019_FORWEB.pdf\"><span style=\"font-weight: 400;\">OTT Executive Magazine<\/span><\/a><span style=\"font-weight: 400;\">, we outline the challenges to deliver live sports via OTT, e.g. latency, simultaneous streams, and the opportunities that we, as an industry, have to revolutionize the viewing experience of live streaming.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We will also be highlighting the latest streaming video player techniques at <\/span><a href=\"https:\/\/www.visualon.com\/index.php\/events\/meet-visualon-at-ibc2019\/\"><span style=\"font-weight: 400;\">IBC 2019<\/span><\/a><span style=\"font-weight: 400;\"> to can enable mind-blowing OTT live video functionality.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let us know what you feel are the biggest challenges and opportunities with live sports streaming.<\/span><\/p>\n<p><a href=\"https:\/\/www.visualon.com\/index.php\/press\/how-ott-can-change-live-sports-and-beyond\/\">Read Article &gt;&gt;<\/a><\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-last\" style=\"width:33.333333333333%;width:calc(33.333333333333% - ( ( 4% ) * 0.33333333333333 ) );margin-top:0px;margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 50px;\"><\/br>\n<\/br><div class=\"fusion-text fusion-text-2\"><p><span style=\"color: #000000;\">Written by:\u00a0<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Michael Jones<\/span><br \/>\nSVP and Head of Business Development<\/p>\n<\/div><div class=\"wpforms-container wpforms-container-full\" id=\"wpforms-3707\"><form id=\"wpforms-form-3707\" class=\"wpforms-validate wpforms-form\" data-formid=\"3707\" method=\"post\" enctype=\"multipart\/form-data\" action=\"\/index.php\/wp-json\/wp\/v2\/posts\/4403\" data-token=\"4e5649288f1aea4981b38097f2cf3193\"><noscript class=\"wpforms-error-noscript\">Please enable JavaScript in your browser to complete this form.<\/noscript><div class=\"wpforms-field-container\"><div id=\"wpforms-3707-field_1-container\" class=\"wpforms-field wpforms-field-email\" data-field-id=\"1\"><label class=\"wpforms-field-label\" for=\"wpforms-3707-field_1\">Subscribe to get the latest news <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"email\" id=\"wpforms-3707-field_1\" class=\"wpforms-field-medium wpforms-field-required\" name=\"wpforms[fields][1]\" placeholder=\"Email Address\" required><\/div><\/div><div class=\"wpforms-field wpforms-field-hp\"><label for=\"wpforms-3707-field-hp\" class=\"wpforms-field-label\">Message<\/label><input type=\"text\" name=\"wpforms[hp]\" id=\"wpforms-3707-field-hp\" class=\"wpforms-field-medium\"><\/div><div class=\"wpforms-submit-container\" ><input type=\"hidden\" name=\"wpforms[id]\" value=\"3707\"><input type=\"hidden\" name=\"wpforms[author]\" value=\"11\"><button type=\"submit\" name=\"wpforms[submit]\" class=\"wpforms-submit \" id=\"wpforms-submit-3707\" value=\"wpforms-submit\" aria-live=\"assertive\" data-alt-text=\"Sending...\" data-submit-text=\"Subscribe\">Subscribe<\/button><\/div><\/form><\/div>  <!-- .wpforms-container --><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#edeef2;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":11,"featured_media":4383,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[134],"tags":[83,97,110,104,84,86,111],"class_list":["post-4403","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-android-tv","tag-ibc2019","tag-live-sports","tag-low-latency","tag-ott","tag-picture-in-picture","tag-streaming"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.0 - 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